Several years ago, I was discussing how brands, teams and athletes can utilize Snapchat, the rising social platform at the time, to increase fan engagement. Yes, I actually discussed this with my friends. And fast...
News
The 'Dream-Believe-Achieve' trilogy in collaboration with Specs Indonesia is at the end of the story; Recently, I launched my newest product, 'Achieve' edition, and I am thrilled to be able to market with a storytelling approach. For me, the 'Dream-Believe-Achieve' trilogy is a big achievement outside of football.
The AFF Suzuki Cup 2020 in Singapore is different from all others that came before. First, the tournament was delayed by one year due to Covid-19. Second, the event was held in a single host...
Football has finally come home. After more than 500 days without competition, League 1 is finally back on track. But what I want to talk about today is not about my longing for football but...